Wednesday, 21 March 2018

Pump N Grind: shop refresh

Following on from the small illustration I did alongside Beth for the Pump N Grind coffee bags, she recently got in touch with me again and asked whether i'd like to work with her to refresh and re-brand the shop itself, which I immediately thought was going to be a really fun brief to work on, and the thought of seeing my work out there and in the real world was pretty exciting.

We had a quick little meeting in uni so she could explain to me more about the brief itself and what it entailed. The branding would have to tie in with the packaging design we had already done, and we wanted it to be quite fun but also to tie in with the laid-back vibe the shop already had.

To do list/deliverables: 

  • Illustration for the front window
  • Possibly re-painting the shutter
  • Vinyl menu on the back wall (with a small illustration to go with it)
  • Artwork/mural for the back wall (where the colour wheel currently is)
  • Stickers
  • Logo/opening times on the door
  • Chalkboards 
  • Tastecards

CURRENT VISUAL IDENTITY:


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